01 / 05
Welcome Agent
Turns first-time buyers into second-time buyers.
Drafts a welcome and second-purchase follow-up in your brand voice before the relationship goes cold.
LiveThe autonomous CRM for ecommerce retention
Retention that runs itself. Inside limits you set.
Tranthor watches your store, finds the moment a customer is ready to buy again, drafts the campaign, and sends it within your limits. It starts in review, and you decide when it goes autonomous.
app.tranthor.com/dashboard/home
Home
Today
Your team has 3 Objectives: 2 running, 1 paused.
Suggested next
1,110 first-time buyers have no Objective working on them.
RecommendationsNew
Second purchase for first-time buyers
Customers who bought once, 21–45 days ago, and have email consent.
Audience: 1,110 customers
DelegateBuild myself
How Tranthor works
Starts in review. Goes autonomous when you say.
Every playbook has three levels of control: review every send, auto-send within your limits, or fully autonomous. You decide when each one moves.
Find the moment
Tranthor watches orders, repeat purchases, lapse risk, and customer value to spot where action is worth taking.
🛍️
23,000 first-time buyers
Draft the campaign
It prepares the audience, message, timing, and offer from that moment, not from a blank canvas.
Draft a second-purchase @campaign for first-time buyers
accessing toolWorkspace Events Summary
accessing toolList Segments
Generated Journey
Journey Flow Summary
- Entry: Users enter via new sign-ups segment
- Welcome Email: Sends message immediately
- Wait 1 Day: Delays for 24 hours
- Activation SMS: Sends reminder to activate
Build the journey
Run it your way
Review every send, auto-send within your limits, or go fully autonomous. Pause any playbook.
Second purchase · 23,000 customersSample data
Waiting for your approval
You see everything before it sends.
- 2 contacts / 7 days
- 48h spacing
- 10% max discount
See what each campaign earned
Tranthor reports what each campaign earned, so what earns its place stays and what does not stops.
Second-purchase campaign
14-day windowAttributed revenue per recipient
$3.40
The observation window has closed.
Recipients
1,000
Cohort: first-time buyers
UnavailablePreliminaryMature
Illustrative sample results. Attribution does not establish causal lift or net profit.
Other CRMs wait for an operator.Tranthor is one.
| Flow builders | Chat assistants | Tranthor | |
|---|---|---|---|
| Who starts it | You do. | You, with a prompt. | Tranthor, from your store data. |
| What you maintain | Every branch, every segment. | Every prompt. | Approvals. Nothing else. |
| Guardrails | Rules you wire up yourself. | Whatever you remember. | The contact, spacing and discount caps you approve. |
Monday, 9:12am.A play, drafted and waiting.
Second-purchase play
Tuesday 10:00, in each customer's local time. · Revenue per recipient over 14 days.
- Audience
- 23,000 one-time buyers with email opt-in.
- Trigger
- 21+ days since the first order, no second purchase.
- Your limits
- 2 contacts / 7 days
- 48h spacing
- 10% max discount
- Auto-send
- Off. You turn it on per playbook.
Atelier NordEmail
The sleeve your pour-over was made for
You ordered the Ceramic Pour-Over three weeks ago. This is the one that pairs with it.
Linen Filter Sleeve
$18
Waiting for your approval· Illustrative data.
Approve your first play, free.
Nothing sends until you approve. Connect Shopify in minutes.
You allow the channels. Tranthor picks one per audience.
ReachEngagementConsentScore
- Channel
- Score breakdown
- Reach 69, Engagement 10, Consent 10
- Score
- 89
- Decision
Selected
Highest reach, no recent sends
- Channel
- Score breakdown
- Reach 45, Engagement 12, Consent 10
- Score
- 67
- Decision
Lower reach, 64% have a number
- Channel
- SMS
- Score breakdown
- Reach 39, Engagement 12, Consent 10
- Score
- 61
- Decision
Lower reach, 55% have a number
Sample data. Channels contacted in the last week lose 15 points, and delivery still enforces each customer's consent and frequency limits. See every integration and channel
Your Retention Agents
One agent per repeat-purchase job
Each agent watches one customer signal and drafts one retention play. Keep it in review, or let it send within your limits.
Welcome Agent
Turns first-time buyers into second-time buyers.
- Trigger
- A customer makes their first purchase.
- What it drafts
- Drafts a welcome and second-purchase follow-up in your brand voice before the relationship goes cold.
- Tool badges
- EmailWhatsAppShopify
Swipe sideways · 1 / 5
02 / 05
Churn Guard Agent
Spots good customers before they go quiet.
Finds at-risk customers by value and behavior, then drafts a re-engagement campaign for review.
03 / 05
Reactivation Agent
Brings dormant customers back with a relevant reason to return.
Builds a return campaign for dormant customers based on what they bought and how they engaged.
04 / 05
Next Product Agent
Recommends the next product based on what customers already bought.
Picks the next product to suggest from what the customer already bought, and drafts the campaign around it.
05 / 05
VIP Agent
Gives your best customers better treatment before they drift.
Surfaces top customers and drafts VIP treatment before loyalty starts to fade.
Who It's For
Built for brand owners without a CRM team
For founders, lifecycle marketers, and lean CRM teams who know retention matters but do not want it trapped inside flow-builder maintenance.
Example prompt
"Win back customers who bought once and have not returned."
Retention keeps moving without another hire.
Runs the business and owns retention by default, even without a dedicated CRM team.
- Before
- Retention gets trapped in setupRetention slips while you handle ads, inventory, support, and daily operations.
- After Tranthor
- Campaigns move to reviewTranthor drafts the play, shows the audience, and gives you a campaign to approve.
Example prompt
"Create a second-purchase journey for first-time buyers."
More tests ship without flow-building drag.
Owns customer journeys, but too much of the week disappears into setup instead of experiments.
- Before
- Retention gets trapped in setupYour campaign ideas outnumber the hours available to build them.
- After Tranthor
- Campaigns move to reviewAgents surface the right customers and draft the next test.
Example prompt
"Find VIPs who are cooling and create a retention offer."
Measure lift with an opt-in holdout, not dashboard activity.
Owns retention revenue and needs campaigns judged by proof, not dashboard activity.
- Before
- Retention gets trapped in setupThe CRM roadmap gets stuck in segmentation, QA, and manual flow work.
- After Tranthor
- Campaigns move to reviewTranthor prepares the audience, message, and send plan for review.
How It Works
Connect your store. Approve the play. Then let it run.
Three steps. You stay in control until you decide otherwise.
app.tranthor.com/dashboard/settings/integrations
SettingsIntegrations
Integrations
Connect your store first. Add other sources whenever you need them.
Shopify
Your store's orders, products and customers.
Connect
Segment.io
Customer events, brought into Tranthor.
Connect
Google Analytics
Web behavior context.
Connect
Customers
0
Orders
0
Products
0
Store synced. Tranthor starts looking for moments.
Your Customer Data
Connect the tools your store already uses
Tranthor reads customer, order, product, and behavior data from your ecommerce stack so it can act on the right retention moments.
Start with your store. Add more data sources as your retention operation grows.
Get Started
Stop operating retention. Start approving it.
Connect your store. Tranthor finds the moment, drafts the campaign, and sends within your limits.
Built for ecommerceSends within your limitsAutonomous when you say
Start on the free plan. AI credit consumption varies with model and workload.
Frequently Asked Questions
Questions about your retention team
Practical answers about Tranthor, your stack, measurement, and your level of control.
Who is Tranthor for?
Tranthor is built for ecommerce brand owners and lean teams without a dedicated CRM team. It finds repeat-purchase moments, drafts the campaign, and sends within the contact and offer limits you set.
Does Tranthor replace my store or ecommerce platform?
No. Tranthor connects to your store and customer data, then helps run retention on top of that data.
Does Tranthor replace my email tool?
It can do either. Tranthor sends email, SMS and WhatsApp itself, so many brands use it as their retention platform and retire their old email tool. If you would rather keep Klaviyo or another email tool for newsletters and existing flows, Tranthor runs alongside it and handles the retention moments.
What do I need to prepare a useful campaign?
Connect customer data, add brand context, configure a sender, and set operating limits. Configure conversion events to collect attributed results. The next step depends on which prerequisites are already in place.
What retention moments can Tranthor handle?
Second-purchase nudges, lapse and churn-risk outreach, reactivation, next-product recommendations, and VIP retention.
How do I control what sends?
Every playbook starts in review: you see the audience and message before anything sends. After one approved run you can switch a playbook to auto-send within your limits, and later to fully autonomous. Limits cap contact frequency, spacing, daily sends, and discounts, and you can pause any playbook and inspect activity history.
Which channels are supported?
Email, SMS and WhatsApp are supported when connected and configured, and journeys can call webhooks. All three channels work in journeys and in autonomous sending.
Is WhatsApp part of autonomous sending?
Yes. Once WhatsApp is connected and your templates are approved, autonomous runs can send on WhatsApp as well as Email and SMS, inside the same limits you set.
Does Tranthor support Arabic?
Yes. Templates carry language variants, Arabic is flagged right-to-left, and the email agent writes the Arabic version for you. The app and this site are also available in Arabic.
What tools does Tranthor connect to?
Start with Shopify or customer data through Segment, API, and catalog sync. Supported integrations also include tools such as HubSpot, PostHog, Google Analytics, Intercom, and Slack where configured. WooCommerce and Salla connectors are coming soon.
What does "autonomous" actually mean here?
Tranthor finds the moment, drafts the campaign, sends within your limits, and reports what each campaign earned, without you opening a canvas or a chat box. You choose when each playbook gets that freedom, and it starts in review.
What do campaign results measure?
The current engagement measurement supports attributed revenue per recipient for configured conversion events. Results may be unavailable, preliminary, or mature depending on the data and observation window. Attribution does not establish causal lift, profit, or verified churn reduction.