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The autonomous CRM for ecommerce retention

Retention that runs itself. Inside limits you set.

Tranthor watches your store, finds the moment a customer is ready to buy again, drafts the campaign, and sends it within your limits. It starts in review, and you decide when it goes autonomous.

Hello, Alex

Here are the growth opportunities Tranthor found for you

Central AI

How Tranthor works

Starts in review. Goes autonomous when you say.

Every playbook has three levels of control: review every send, auto-send within your limits, or fully autonomous. You decide when each one moves.

Find the moment

Tranthor watches orders, repeat purchases, lapse risk, and customer value to spot where action is worth taking.

🛍️
Second purchase·Now

23,000 first-time buyers

Draft the campaign

It prepares the audience, message, timing, and offer from that moment, not from a blank canvas.

Draft a second-purchase @campaign for first-time buyers

accessing toolWorkspace Events Summary
accessing toolList Segments

Generated Journey

Journey Flow Summary

  • Entry: Users enter via new sign-ups segment
  • Welcome Email: Sends message immediately
  • Wait 1 Day: Delays for 24 hours
  • Activation SMS: Sends reminder to activate

Build the journey

Run it your way

Review every send, auto-send within your limits, or go fully autonomous. Pause any playbook.

Second purchase · 23,000 customersSample data
Waiting for your approval

You see everything before it sends.

  • 2 contacts / 7 days
  • 48h spacing
  • 10% max discount

See what each campaign earned

Tranthor reports what each campaign earned, so what earns its place stays and what does not stops.

Second-purchase campaign

14-day window
Sample data
Attributed revenue per recipient

$3.40

The observation window has closed.

Recipients

1,000

Cohort: first-time buyers

UnavailablePreliminaryMature

Illustrative sample results. Attribution does not establish causal lift or net profit.

Other CRMs wait for an operator.Tranthor is one.

Flow buildersChat assistantsTranthor
Who starts itYou do.You, with a prompt.Tranthor, from your store data.
What you maintainEvery branch, every segment.Every prompt.Approvals. Nothing else.
GuardrailsRules you wire up yourself.Whatever you remember.The contact, spacing and discount caps you approve.

Monday, 9:12am.A play, drafted and waiting.

Second-purchase play

Tuesday 10:00, in each customer's local time. · Revenue per recipient over 14 days.

Audience
23,000 one-time buyers with email opt-in.
Trigger
21+ days since the first order, no second purchase.
Your limits
  • 2 contacts / 7 days
  • 48h spacing
  • 10% max discount
Auto-send
Off. You turn it on per playbook.
Atelier NordEmail

The sleeve your pour-over was made for

You ordered the Ceramic Pour-Over three weeks ago. This is the one that pairs with it.

Linen Filter Sleeve

$18

Add to your setup
Waiting for your approval· Illustrative data.

Approve your first play, free.

Nothing sends until you approve. Connect Shopify in minutes.

Start Free

You allow the channels. Tranthor picks one per audience.

ReachEngagementConsentScore

  1. Channel
    Email
    Score breakdown
    Reach 69, Engagement 10, Consent 10
    Score
    89
    Decision

    Selected

    Highest reach, no recent sends

  2. Channel
    WhatsAppJourneys only
    Score breakdown
    Reach 45, Engagement 12, Consent 10
    Score
    67
    Decision

    Lower reach, 64% have a number

  3. Channel
    SMS
    Score breakdown
    Reach 39, Engagement 12, Consent 10
    Score
    61
    Decision

    Lower reach, 55% have a number

Sample data. Channels contacted in the last week lose 15 points, and delivery still enforces each customer's consent and frequency limits. See every integration and channel

Your Retention Agents

One agent per repeat-purchase job

Each agent watches one customer signal and drafts one retention play. Keep it in review, or let it send within your limits.

Swipe sideways · 1 / 5

01 / 05

Welcome Agent

Welcome Agent agent illustration
Welcome Agent

Turns first-time buyers into second-time buyers.

Trigger
A customer makes their first purchase.
What it drafts
Drafts a welcome and second-purchase follow-up in your brand voice before the relationship goes cold.
Tool badges
Email
WhatsApp
shopify.com logo
Shopify

02 / 05

Churn Guard Agent

Churn Guard Agent agent illustration
Churn Guard Agent

Spots good customers before they go quiet.

Trigger
An active customer's buying cadence starts slipping.
What it drafts
Finds at-risk customers by value and behavior, then drafts a re-engagement campaign for review.
Tool badges
Email
hubspot.com logo
HubSpot
segment.io logo
Segment

03 / 05

Reactivation Agent

Reactivation Agent agent illustration
Reactivation Agent

Brings dormant customers back with a relevant reason to return.

Trigger
A customer has gone quiet.
What it drafts
Builds a return campaign for dormant customers based on what they bought and how they engaged.
Tool badges
SMS
WhatsApp
hubspot.com logo
HubSpot

04 / 05

Next Product Agent

Next Product Agent agent illustration
Next Product Agent

Recommends the next product based on what customers already bought.

Trigger
A customer bought recently or buys regularly.
What it drafts
Picks the next product to suggest and drafts the campaign when the customer is most likely to buy again.
Tool badges
Email
shopify.com logo
Shopify
segment.io logo
Segment

05 / 05

VIP Agent

VIP Agent agent illustration
VIP Agent

Gives your best customers better treatment before they drift.

Trigger
A customer crosses your high-value threshold.
What it drafts
Surfaces top customers and drafts VIP treatment before loyalty starts to fade.
Tool badges
Email
hubspot.com logo
HubSpot
slack.com logo
Slack

Who It's For

Built for brand owners without a CRM team

For founders, lifecycle marketers, and lean CRM teams who know retention matters but do not want it trapped inside flow-builder maintenance.

Founder

"Win back customers who bought once and have not returned."

Founder

Retention keeps moving without another hire.

Runs the business and owns retention by default, even without a dedicated CRM team.

Second purchase
Win-back
Approval queue
Before

Retention gets trapped in setup

Retention slips while you handle ads, inventory, support, and daily operations.

After Tranthor

Campaigns move to review

Tranthor drafts the play, shows the audience, and gives you a campaign to approve.

Lifecycle Marketer

"Create a second-purchase journey for first-time buyers."

Lifecycle Marketer

More tests ship without flow-building drag.

Owns customer journeys, but too much of the week disappears into setup instead of experiments.

Second purchase
Segmentation
Campaign tests
Before

Retention gets trapped in setup

Your campaign ideas outnumber the hours available to build them.

After Tranthor

Campaigns move to review

Agents surface the right customers and draft the next test.

CRM Lead

"Find VIPs who are cooling and create a retention offer."

CRM Lead

Measure lift with an opt-in holdout, not dashboard activity.

Owns retention revenue and needs campaigns judged by proof, not dashboard activity.

Churn risk
VIP retention
Experiment velocity
Before

Retention gets trapped in setup

The CRM roadmap gets stuck in segmentation, QA, and manual flow work.

After Tranthor

Campaigns move to review

Tranthor prepares the audience, message, and send plan for review.

How It Works

Connect your store. Approve the play. Then let it run.

Three steps. You stay in control until you decide otherwise.

  1. 01. Connect your store

    Start with Shopify or connect customer data through Segment, API, or catalog sync.

  2. 02. Tranthor finds revenue moments

    It looks for first-time buyers, cooling customers, lapsed buyers, next-product moments, and VIPs.

  3. 03. Approve, then let it run

    Review every send at first. After one approved run, switch a playbook to auto-send within your limits, or go fully autonomous.

01. Connect your store

Start with Shopify or connect customer data through Segment, API, or catalog sync.

shopify.com logo

Shopify

Your store's orders, products and customers.

segment.io logo

Segment.io

Customer events, brought into Tranthor.

analytics.google.com logo

Google Analytics

Web behavior context.

02. Tranthor finds revenue moments

It looks for first-time buyers, cooling customers, lapsed buyers, next-product moments, and VIPs.

Moments found

Sample data

Second purchase

Exactly one purchase, placed 21–45 days ago, with email consent.

23,000 customers

Customer reactivation

Previous customers with no purchase in 90 days, with email consent.

180 customers

VIP retention

At least five purchases in the past year, with email consent.

85 customers
03. Approve, then let it run

Review every send at first. After one approved run, switch a playbook to auto-send within your limits, or go fully autonomous.

Second purchase

Help first-time buyers discover their next purchase.

Customer reactivation

Reconnect with customers who have not ordered recently.

VIP retention

Give your most loyal customers a reason to return.

Your Customer Data

Connect the tools your store already uses

Tranthor reads customer, order, product, and behavior data from your ecommerce stack so it can act on the right retention moments.

shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
shopify.com logo
woocommerce.com logo
salla.com logo
meta.com logo
google.com logo
hubspot.com logo
posthog.com logo
analytics.google.com logo
segment.io logo
figma.com logo
notion.so logo
intercom.com logo
slack.com logo
tranthor.com logo

Start with your store. Add more data sources as your retention operation grows.

Get Started

Stop operating retention. Start approving it.

Connect your store. Tranthor finds the moment, drafts the campaign, and sends within your limits.

Built for ecommerceYour approved limits apply to every autonomous sendReview first, autonomous when you choose

Start on the free plan. AI credit consumption varies with model and workload.

Frequently Asked Questions

Questions about your retention team

Practical answers about Tranthor, your stack, measurement, and your level of control.

Who is Tranthor for?

Tranthor is built for ecommerce brand owners and lean teams without a dedicated CRM team. It finds repeat-purchase moments, drafts the campaign, and sends within the contact and offer limits you set.

Does Tranthor replace my store or ecommerce platform?

No. Tranthor connects to your store and customer data, then helps run retention on top of that data.

What do I need to prepare a useful campaign?

Connect customer data, add brand context, configure a sender, and set operating limits. Configure conversion events to collect attributed results. The next step depends on which prerequisites are already in place.

What retention moments can Tranthor handle?

Second-purchase nudges, lapse and churn-risk outreach, reactivation, next-product recommendations, and VIP retention.

How do I control what sends?

Every playbook starts in review: you see the audience and message before anything sends. After one approved run you can switch a playbook to auto-send within your limits, and later to fully autonomous. Limits cap contact frequency, spacing, daily sends, and discounts, and you can pause any playbook and inspect activity history.

Which channels are supported?

Email, SMS and WhatsApp are supported when connected and configured, and journeys can call webhooks. Autonomous sending currently covers Email and SMS. WhatsApp is coming soon to the autonomous path.

What tools does Tranthor connect to?

Start with Shopify or customer data through Segment, API, and catalog sync. Supported integrations also include tools such as HubSpot, PostHog, Google Analytics, Intercom, and Slack where configured.

What does "autonomous" actually mean here?

Tranthor finds the moment, drafts the campaign, sends within your limits, and reports what each campaign earned, without you opening a canvas or a chat box. You choose when each playbook gets that freedom, and it starts in review.

What do campaign results measure?

The current engagement measurement supports attributed revenue per recipient for configured conversion events. Results may be unavailable, preliminary, or mature depending on the data and observation window. Attribution does not establish causal lift, profit, or verified churn reduction.

Is WhatsApp part of autonomous sending?

Not yet. WhatsApp works in journeys when it is connected and configured. Autonomous runs currently send on Email and SMS, and WhatsApp is coming soon to the autonomous path.