Retention that runs itself. Inside limits you set.
Tranthor watches your store, finds the moment a customer is ready to buy again, drafts the campaign, and sends it within your limits. It starts in review, and you decide when it goes autonomous.
You allow the channels.Tranthor picks one per audience.
Reach+Engagement+Consent=Score
ChannelScore breakdownScoreDecision
Channel
Email
Score breakdown
Reach 69, Engagement 10, Consent 10
691010
Score
89
Decision
Selected
Highest reach, no recent sends
Channel
WhatsAppJourneys only
Score breakdown
Reach 45, Engagement 12, Consent 10
451210
Score
67
Decision
Lower reach, 64% have a number
Channel
SMS
Score breakdown
Reach 39, Engagement 12, Consent 10
391210
Score
61
Decision
Lower reach, 55% have a number
Sample data. Channels contacted in the last week lose 15 points, and delivery still enforces each customer's consent and frequency limits. See every integration and channel
Your Retention Agents
One agent per repeat-purchase job
Each agent watches one customer signal and drafts one retention play. Keep it in review, or let it send within your limits.
Welcome Agent
Turns first-time buyers into second-time buyers.
Trigger
A customer makes their first purchase.
What it drafts
Drafts a welcome and second-purchase follow-up in your brand voice before the relationship goes cold.
Tool badges
Email
WhatsApp
Shopify
Swipe sideways · 1 / 5
01 / 05
Welcome Agent
Welcome Agent
Turns first-time buyers into second-time buyers.
Trigger
A customer makes their first purchase.
What it drafts
Drafts a welcome and second-purchase follow-up in your brand voice before the relationship goes cold.
Tool badges
Email
WhatsApp
Shopify
02 / 05
Churn Guard Agent
Churn Guard Agent
Spots good customers before they go quiet.
Trigger
An active customer's buying cadence starts slipping.
What it drafts
Finds at-risk customers by value and behavior, then drafts a re-engagement campaign for review.
Tool badges
Email
HubSpot
Segment
03 / 05
Reactivation Agent
Reactivation Agent
Brings dormant customers back with a relevant reason to return.
Trigger
A customer has gone quiet.
What it drafts
Builds a return campaign for dormant customers based on what they bought and how they engaged.
Tool badges
SMS
WhatsApp
HubSpot
04 / 05
Next Product Agent
Next Product Agent
Recommends the next product based on what customers already bought.
Trigger
A customer bought recently or buys regularly.
What it drafts
Picks the next product to suggest and drafts the campaign when the customer is most likely to buy again.
Tool badges
Email
Shopify
Segment
05 / 05
VIP Agent
VIP Agent
Gives your best customers better treatment before they drift.
Trigger
A customer crosses your high-value threshold.
What it drafts
Surfaces top customers and drafts VIP treatment before loyalty starts to fade.
Tool badges
Email
HubSpot
Slack
Who It's For
Built for brand owners without a CRM team
For founders, lifecycle marketers, and lean CRM teams who know retention matters but do not want it trapped inside flow-builder maintenance.
Founder
"Win back customers who bought once and have not returned."
Founder
Retention keeps moving without another hire.
Runs the business and owns retention by default, even without a dedicated CRM team.
Second purchase
Win-back
Approval queue
Before
Retention gets trapped in setup
Retention slips while you handle ads, inventory, support, and daily operations.
After Tranthor
Campaigns move to review
Tranthor drafts the play, shows the audience, and gives you a campaign to approve.
Lifecycle Marketer
"Create a second-purchase journey for first-time buyers."
Lifecycle Marketer
More tests ship without flow-building drag.
Owns customer journeys, but too much of the week disappears into setup instead of experiments.
Second purchase
Segmentation
Campaign tests
Before
Retention gets trapped in setup
Your campaign ideas outnumber the hours available to build them.
After Tranthor
Campaigns move to review
Agents surface the right customers and draft the next test.
CRM Lead
"Find VIPs who are cooling and create a retention offer."
CRM Lead
Measure lift with an opt-in holdout, not dashboard activity.
Owns retention revenue and needs campaigns judged by proof, not dashboard activity.
Churn risk
VIP retention
Experiment velocity
Before
Retention gets trapped in setup
The CRM roadmap gets stuck in segmentation, QA, and manual flow work.
After Tranthor
Campaigns move to review
Tranthor prepares the audience, message, and send plan for review.
How It Works
Connect your store. Approve the play. Then let it run.
Three steps. You stay in control until you decide otherwise.
01. Connect your store
Start with Shopify or connect customer data through Segment, API, or catalog sync.
02. Tranthor finds revenue moments
It looks for first-time buyers, cooling customers, lapsed buyers, next-product moments, and VIPs.
03. Approve, then let it run
Review every send at first. After one approved run, switch a playbook to auto-send within your limits, or go fully autonomous.
01. Connect your store
Start with Shopify or connect customer data through Segment, API, or catalog sync.
Shopify
Your store's orders, products and customers.
Segment.io
Customer events, brought into Tranthor.
Google Analytics
Web behavior context.
02. Tranthor finds revenue moments
It looks for first-time buyers, cooling customers, lapsed buyers, next-product moments, and VIPs.
Moments found
Sample data
Second purchase
Exactly one purchase, placed 21–45 days ago, with email consent.
23,000 customers
Customer reactivation
Previous customers with no purchase in 90 days, with email consent.
180 customers
VIP retention
At least five purchases in the past year, with email consent.
85 customers
03. Approve, then let it run
Review every send at first. After one approved run, switch a playbook to auto-send within your limits, or go fully autonomous.
Second purchase
Help first-time buyers discover their next purchase.
Customer reactivation
Reconnect with customers who have not ordered recently.
VIP retention
Give your most loyal customers a reason to return.
01. Connect your store
Start with Shopify or connect customer data through Segment, API, or catalog sync.
02. Tranthor finds revenue moments
It looks for first-time buyers, cooling customers, lapsed buyers, next-product moments, and VIPs.
03. Approve, then let it run
Review every send at first. After one approved run, switch a playbook to auto-send within your limits, or go fully autonomous.
Shopify
Your store's orders, products and customers.
Segment.io
Customer events, brought into Tranthor.
Google Analytics
Web behavior context.
Your Customer Data
Connect the tools your store already uses
Tranthor reads customer, order, product, and behavior data from your ecommerce stack so it can act on the right retention moments.
Start with your store. Add more data sources as your retention operation grows.
Get Started
Stop operating retention. Start approving it.
Connect your store. Tranthor finds the moment, drafts the campaign, and sends within your limits.
Built for ecommerceYour approved limits apply to every autonomous sendReview first, autonomous when you choose
Start on the free plan. AI credit consumption varies with model and workload.
Frequently Asked Questions
Questions about your retention team
Practical answers about Tranthor, your stack, measurement, and your level of control.
Who is Tranthor for?
Tranthor is built for ecommerce brand owners and lean teams without a dedicated CRM team. It finds repeat-purchase moments, drafts the campaign, and sends within the contact and offer limits you set.
Does Tranthor replace my store or ecommerce platform?
No. Tranthor connects to your store and customer data, then helps run retention on top of that data.
What do I need to prepare a useful campaign?
Connect customer data, add brand context, configure a sender, and set operating limits. Configure conversion events to collect attributed results. The next step depends on which prerequisites are already in place.
What retention moments can Tranthor handle?
Second-purchase nudges, lapse and churn-risk outreach, reactivation, next-product recommendations, and VIP retention.
How do I control what sends?
Every playbook starts in review: you see the audience and message before anything sends. After one approved run you can switch a playbook to auto-send within your limits, and later to fully autonomous. Limits cap contact frequency, spacing, daily sends, and discounts, and you can pause any playbook and inspect activity history.
Which channels are supported?
Email, SMS and WhatsApp are supported when connected and configured, and journeys can call webhooks. Autonomous sending currently covers Email and SMS. WhatsApp is coming soon to the autonomous path.
What tools does Tranthor connect to?
Start with Shopify or customer data through Segment, API, and catalog sync. Supported integrations also include tools such as HubSpot, PostHog, Google Analytics, Intercom, and Slack where configured.
What does "autonomous" actually mean here?
Tranthor finds the moment, drafts the campaign, sends within your limits, and reports what each campaign earned, without you opening a canvas or a chat box. You choose when each playbook gets that freedom, and it starts in review.
What do campaign results measure?
The current engagement measurement supports attributed revenue per recipient for configured conversion events. Results may be unavailable, preliminary, or mature depending on the data and observation window. Attribution does not establish causal lift, profit, or verified churn reduction.
Is WhatsApp part of autonomous sending?
Not yet. WhatsApp works in journeys when it is connected and configured. Autonomous runs currently send on Email and SMS, and WhatsApp is coming soon to the autonomous path.